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It can be daunting. You want to start your own blogging business but where do you begin?

There’s a lot to do. No wonder it’s easy to get overwhelmed. Before you know it another day, week and month has passed without you having done much.

Her are ten key steps you must take to start your own blogging business.


#1  Decide Why You Want to Blog

There are many ways to make money online. Why blogging? 

Maybe you’ve heard it’s easy? 

If you equate easy with overnight success, then nope it’s not the one for you.

The steps to get there are straightforward, however success requires time and work.

Maybe you’ve heard you can do it for free?  

This might be possible if you’re  blogging for fun but definitely not if you want to generate income. Businesses require investment. It just so happens that a blogging business does not require that much investment though.

Maybe you’ve heard you can blog about your passions and interests?

Definitely. Blogging is an ideal way to do this, when you know how.

Maybe you think you’re a good writer? 

Great, but what does that even mean? The best bloggers are not Pulitzer prize winners and nor do you have to be. But… if you can write in a way that connects with others about a subject of common interest, like you would a friend, then you’ll do well. 

Maybe because you want to make money? 

Who doesn’t, however money cannot be your prime reason for blogging.

It takes time for a blog to generate income, so unless you’re focused on something deeper it’s unlikely you’ll last as long as it takes to get there.

Reality check: There are many bloggers who make good money and many more who never make a cent.

Think more about what the money might give you once you’re successful – leaving your 9-5 job, early retirement, travelling the world, staying at home with your kids, etc.

The more you connect to your reason on an emotional level the stronger it will be.


#2 ENSURE YOU HAVE Working Capital

Don’t let this scare you off.

When have you heard of someone starting a business in the offline world without spending any money?

It does not happen.

Most offline start-ups require hefty bank loans or financial backers.

To start your own blogging business won’t come close to needing that much, but it’s still a business and will require some financial investment from you.

There will be costs to pay. Also, you’ll require money to look after yourself while you get your business up and running.

Getting a job, part time or full time could be helpful. I let my full time job go, downsized because I could and got a part time job that worked for me. 

You have to do what works for you. That might even mean calling up a dear long lost and generous great aunt who has no idea what to do with her millions. 

There are ways to minimize the cost. One is to use a business platform that provides you with everything you require in one place for a fraction of what it would cost elsewhere. This is what I did.

You can read my review about this platform here – The Wealthy Affiliate Review



Okay. Duh!!!

But yes, let’s get the obvious out of the way:  A blogging business requires you to spend a considerable amount of time online.

Personally I couldn’t do that on a phone or tablet but then I’m not a millennial!

I’m a laptop kind of guy which is just as well as it allows me to blog wherever I find myself. Freedom and flexibility are important to me.

I guess it depends on who you are and what you’re comfortable using. Whatever it is, make sure it works for you. 


#4  MAKE Time

 Nobody ever has the time, you have to make the time.

A blogging business is as far away from a get rich quick scheme as you can imagine.

When you start a new job, it takes at least six months to feel comfortable with what you’re doing. This is no different.

You will need to put in a minimum of 20 hour’s a week, and work hard for 6 to 12 months before you can expect see any significant success.


#5  Be Teachable

When you don’t yet know what you must know, you have to be ready to learn.

You must be able to follow instructions. You also require patience when you’re learning something new. Learning is a process which takes time.

College students studying to be doctors, don’t graduate after six weeks! Aren’t we all grateful for that?

It’s no different with learning how to blog. Decide you’re  willing learn what you don’t yet know so you can become successful.

#6 Find the Best Training

There’s plenty of free information available on the Internet.

Be warned though, just because it’s online and looks fancy, does not mean its current, correct, or trustworthy.

Blogging as a business requires professional training.

People who become medical doctors don’t do so by reading a few blog posts. Again, aren’t we very grateful?

You too require detailed, step-by-step, initial and ongoing training to give you the right foundation for the future.

There are plenty of training providers online. Find  the best training you can afford.

For me this is included in the business platform membership I joined right from the word go. 

If you want to know why I believe it’s some of the best training available online you can read about this here – The Wealthy Affiliate Review

#7  USE the Right Tools

 Just as a blacksmith, hairdresser or artist requires tools to do what they do, you  also require tools to start your own blogging business.

Some of these include: research tools, website builder, site health checkers, content creation tools, website themes and plug-ins, domains, and hosting.

If you can find your tools in one place, all the better since  it will be more convenient and cost-effective. This is what I did and still use.

You can read why I believe this business platform offers the best value for money tools for any blogger here The Wealthy Affiliate Review

#8 Be Willing and able to Take Action

You can’t stay in learning mode forever, no matter how safe and comfortable it feels.

You must be able to follow and instructions and take action on what you learn.

Unfortunately there is a very compelling thief, likely to steal your ability to take action no matter how willing you are.

This thief is one of the biggest reasons so many small business fail. If you want to know more about this insidious thief read my article, Why do so Many Small Businesses Fail 



#9 Have a Support Network in Place

Working on a blogging business will require you to spend many hours working on your own.

It’s easy to feel lonely and insecure about what you’re doing and also downright frustrated when you have a burning question and nobody to ask or a problem which stops you in your tracks.

Ideally you want to easily be able to consult with more experienced bloggers as you progress.

Networking with others who are doing what you are, to support you through the rough patches will make all the difference. 

It’s also important to have access to technical support but be warned, joining professional technical support sites can be costly.

Once again I found the support I needed by joining the community at on a business platform. There I have access to experienced bloggers and technical crew who answer my questions, help solve my problems and keep me motivated whenever I need it. 

You can read why I chose this business platform above all others here – The Wealthy Affiliate Review

#10 Know How to Manage Your Mind

You can have all the above steps in place but if your mind is able to derail your progress, you will not be successful.

This is one of the biggest barriers to success new blog business owners experience.

You must look after your mental health by working on your mindset and devising strategies to manage your mind when it throws all kinds of negative thoughts your way.

Read personal development books, blogs and attend programs so you can  develop ways to manage your mind.


start your own blogging business-Wrap up  


There are plenty of people just like you running successful blogging businesses, making good money, loving what they do and enjoying the benefits of working for themselves.

Every one of them had to take the above steps to become successful. Everybody has to start somewhere. You can start your own blogging business. It all starts with taking the first step.

What’s the one step you can take that will move you closer to your dream and why would you not take that step right now?

Got Questions? Something to say? Leave a comment. Let’s chat


  1. Jaime

    It seems like blogging would be a really simple thing to do, and I suppose it can be if you set up the resources. You make some really good points about having the right tools and training to be successful in this business. You can’t just give it a lick and a promise on your iPhone, like most would prefer. It’s not like cruising on Facebook or something.

    As someone who has worked from home for years, I totally agree with the social aspect and having your support in place. I think most people get so excited at the idea of never leaving their home for work that they don’t realize how hard it can be on your own. I have had many moments of loneliness or feeling lost, it helps to have an online community to turn to when I need some help or just people to interact with.

    I appreciate the resource you’re creating here. Thank you so much, Mark.

    • Mark Baker

      Hello Jaime

      In this “instant fast world’ we find ourselves in, some people expect that creating a business can be done in an instant too. While that would great,it just doesn’t happen. Sometimes people who want to blog for a living don’t see it as a business and yet the only way to actually make money blogging is to treat it like any other business.

      I agree with you, once the excitement of working at home wears off one can suddenly feel very alone. Having a network with whom one can connect is so important. I would be lost without the Wealthy Affiliate community myself.

      Thank you so much for leaving a comment here Jaime. Much appreciated.


  2. Michael

    Hey. I want to start blogging, but I do not know how to start. It’s good that I came to your site because now I find out everything I wanted. I think blogging will not be as difficult as it sounds, but I realize that it is not an easy way to earn money. Do you think that the niche associated with garden acessories can be good?

    • Mark Baker

      Hey Michael,

      Great to have you visit and thanks for leaving a comment and that’s a good question by the way.

      You’re right it’s not an easy way to earn money but it definitely is very viable way to earn money if you find the right training and stick with it for long enough. The problem for a lot of people is they want success too soon and often bail before they have given themselves a chance to make it happen. 

      Personally I used to do the same thing until I found an amazing online business platform and community who not only gave me the training and tools to succeed but who supported me when I wanted to give up, and continue to do so today. 

      It’s important to choose a blog niche but the good thing is you can make money with just about any niche you choose. There are so many people in the world who love gardening so ‘garden accessories’ could be a great niche for sure. 

      I would say it will be helpful if you are interested in the niche yourself as then you will more likely want to to work on your blog. Also it’s a good idea to narrow down a specific audience who use garden accessories since the more targeted you can be the greater the chance of  connecting with people. For instance garden accessories for small apartment gardens would be identifying a specific audience. Hope that helps.

      All the best,


  3. BisayangInvestor

    As a blogger wannabe since year 2014, I know how hard it is to build a website and gain followers and audience.

    You are right that having someone who can guide you in the process will make it easy based on my experience. Also, it’s not just about the money, it is important that you are loving what you do.

    Not to mention, a platform with almost all the essentials to have a successful online business should be considered.

    I also agree that having a business requires investments like money, time, dedication. These are the things that people forget. The big difference of having an online business is just that it is easier to manage than having a brick and mortar concept of business.

    • Mark Baker

      Perfectly said, thank you!

      So often people have unrealistic expectations when it comes to online business but I guess that’s because there are so many scams out there promising millions for pressing a button. If it was that easy everybody would already be doing it.

      It is definitely possible if you take the right steps, and as you say you have to love what you do since it is going to require a great deal of your time and effort. 

      Thanks for leaving a comment.

      All the best,


  4. Aaron

    Hey Mark, really cool post once again. I really appreciate the honesty about blogging in this post. I think lots of people think they just set up a website and eh voilà they show up on the first page of Google. As you said at the some part of the post you will have to put in at least 20 hours per week for at least 6-12 month to see anything rewarding. BUT what I really like about this is that after this time things really start to move if you put in the work. 🙂

    • Mark Baker

      Hey Aaron,

      Great to have your input on this topic too. 

      That’s exactly it, you can learn to how to earn money from your website, blogging about just about anything as an affiliate marketer as long as you treat it as a business from the start. 

      No business becomes a success overnight but if you follow the steps and take action, over time it’s possible to create a very profitable operation that will empower you to have the life you want,whatever that may look like for you. 

      If only more people realized what a viable career option this is we would have a lot more happy and fulfilled people on our planet. 🙂

      All the best,


  5. Sukumar Thingom

    I’m a newbie blogger and I know, in reality, things aren’t as easy as it seems. When I started blogging, it was mainly to have a creative outlet and to establish my own identity in the internet space. If money happened I would have been happy but I would have been okay even if it didn’t. 

    But now that I have understood a bit of the dynamics of the Internet business and after learning how people are actually earning good money by blogging, I have set my sights on earning good money. And like you said, Internet business needs time so I’m giving myself a longer rope. 

    I can relate to all the things you have described but I like your point no.10 the most. When you are a beginner and when things don’t happen the way you had anticipated, self-doubts and frustrations could creep in. We really need to know how to manage our mind. Thanks for a wonderful post.

    • Mark Baker

      Hi Sukumar

      Thank you for leaving such an insightful comment. It’s much appreciated. 

      What you have discovered is wonderful progress as now you can adjust your expectations and not beat yourself up for not being successful in an unrealistic time frame. We all tend to be impatient and want things to move fast but there is a natural process that takes its own time regardless. 

      I am sure you will get there Sukumar as long as you stick with it. Unfortunately a lot of people give up which as you have intimated is due to their mind taking over and hijacking their potential success. 

      I am a firm believer that you can have the best training, tools and support but if you don’t have your mind on side, you will not succeed. I know this from plenty of personal experience. It’s for this reason I have also written a few posts on the subject of mind management.

      All the best,


  6. Jerry McCoy


    I went all the way through the page and found it to be very informative and very well written, crisp and organized. The points all make a lot of sense for anybody thinking about going into this kind of business. 

    It’s great that you also suggested how to take that first step which is often what people find challenging. Overall, I enjoyed your post. PAR EXCELLENCE.

    Just out of interest how long does it usually take before one is likely to see tangible results?


    • Mark Baker

      Hi Jerry,

      Appreciate your comment and that you enjoyed reading the post. 

      Your question is a common one I am asked. It is hard to give a definite time-frame because it depends on more than a few factors. One of the most important ones is having enough keyword rich content on your site to drive enough people to view your site. 

      When this happens, and as long as you are attracting the right audience and you are giving them solutions to their problems and challenges then a percentage of them will start to clock on your recommendations and that’s when the income starts. First it’s a trickle but the more you develop your site the more this will increase.

      So a lot depends on how fast you can create quality and relevant content for your audience. Usually it takes at least  3-6 months. Hope that helps.

      All the best,



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